Betzy ยท betzy.fun
Privacy Policy
GDPR / UK GDPR / CCPA-CPRA / BIPA Compliant
Effective Date: June 5, 2026
Last Updated: June 5, 2026
Version: 1.0
Privacy questions: privacy@betzy.fun
1. Introduction & Scope
Betzy ("Betzy," "we," "us," or "our") operates the website located at betzy.fun and any associated mobile applications (collectively, the "Platform"). This Privacy Policy explains how we collect, use, disclose, and safeguard personal information when you access or use the Platform, register for an account, participate in sweepstakes promotions, or otherwise interact with us.
By using the Platform you acknowledge you have read and understood this Privacy Policy. If you do not agree, please do not use the Platform.
This Policy applies to all users globally, with supplemental rights described below for residents of the European Economic Area (EEA), the United Kingdom, Switzerland, and certain U.S. states (California, Colorado, Connecticut, Virginia, Texas, and others).
2. Information We Collect
2.1 Information You Provide to Us
- Account registration details: full legal name, date of birth, email address, username, and password.
- Contact information: phone number, mailing address.
- Communications: messages you send to our support team, responses to surveys, and contest entries.
- Sweepstakes entries and redemption requests.
2.2 Identity & Biometric Verification Data
To comply with our Know Your Customer (KYC) and Anti-Money Laundering (AML) obligations, we collect:
- Government-issued photo identification (e.g., driver's license, passport, national ID card).
- Selfie or liveness-check image for facial matching.
- Social Security Number (SSN) or Individual Taxpayer Identification Number (ITIN) for tax-reporting purposes.
- Biometric identifiers (facial geometry data) generated during liveness verification, subject to applicable state biometric privacy laws including the Illinois Biometric Information Privacy Act (BIPA).
Biometric Data Notice (Illinois BIPA)
2.3 Payment & Financial Information
- Bank account details (for ACH transfers), debit/credit card information, digital-wallet identifiers, or cryptocurrency wallet addresses used for purchases or redemptions.
- Transaction history: amounts, dates, methods, and statuses of all purchases and redemptions.
- Financial documentation submitted for Enhanced Due Diligence (EDD) (e.g., bank statements, tax returns).
Full payment card numbers are processed directly by PCI-DSS Level-1-certified payment processors and are not stored on our servers.
2.4 Automatically Collected Information
When you use the Platform (website or mobile app), we automatically collect:
- Device identifiers: IP address, device type, operating system version, browser type and version, mobile hardware model.
- Mobile advertising identifiers: Apple Identifier for Advertisers (IDFA) on iOS devices; Google Advertising ID (GAID/AAID) on Android devices. You may limit ad tracking in your device settings.
- Push notification token (if you grant notification permissions) โ used only to send you account and promotional notifications.
- App usage data: pages and screens viewed, features used, time spent, in-app actions, game sessions, and session timestamps.
- Location data: country and state/region derived from IP address. We do not collect precise GPS location without explicit consent.
- Log data: server request logs, error logs, referral URLs, and crash reports.
- Performance data: app load times, crash diagnostics, and analytics events collected via third-party analytics SDKs.
2.5 Information from Third Parties
- Identity and fraud-screening results from KYC/AML verification providers.
- Sanctions and Politically Exposed Person (PEP) screening results from compliance data providers.
- Geolocation and IP-reputation data from IP-intelligence providers.
- Referral or affiliate information if you arrived via a partner link.
2.6 Sensitive / Special-Category Data
We collect sensitive data only to the extent required by law or necessary for the service:
- Government ID numbers (SSN/ITIN) โ for IRS tax-reporting obligations.
- Biometric data โ for identity verification (see Section 2.2).
- Financial account information โ for processing purchases and redemptions.
3. How We Use Your Information
- Account creation, authentication, and management.
- Delivering the sweepstakes platform and all related games and features.
- Processing Gold Coin purchases and Sweeps Coin redemptions.
- Verifying your identity and age to meet KYC, AML, and responsible-gaming requirements.
- Conducting sanctions, PEP, and adverse-media screening.
- Complying with tax-reporting obligations (Form 1099-MISC, W-9, W-8, and FinCEN CTR/SAR requirements).
- Detecting, preventing, and investigating fraud, cheating, account sharing, and other prohibited conduct.
- Sending transactional communications: confirmation emails, redemption status updates, security alerts, and one-time passcodes.
- Sending promotional communications and offers (only with your consent where required by law; you may opt out at any time).
- Personalizing your experience and recommending games or promotions.
- Analyzing platform performance, usage trends, and product improvements.
- Meeting legal, regulatory, and contractual obligations.
- Enforcing our Terms of Service and other agreements.
4. Legal Bases for Processing (GDPR / UK GDPR)
For users in the EEA, United Kingdom, and Switzerland, we process personal data under the following lawful bases:
| Legal Basis | Examples of Processing |
|---|---|
| Performance of a Contract (Art. 6(1)(b)) | Account creation, game delivery, processing purchases and redemptions. |
| Legal Obligation (Art. 6(1)(c)) | KYC/AML compliance, tax reporting, sanctions screening, data-breach notification. |
| Legitimate Interests (Art. 6(1)(f)) | Fraud prevention, platform security, analytics, product improvement, direct marketing to existing customers. |
| Consent (Art. 6(1)(a)) | Marketing emails/push notifications (where required), optional cookies, biometric data processing in some jurisdictions. |
| Vital Interests (Art. 6(1)(d)) | Emergency responsible-gaming interventions. |
Where processing is based on consent, you have the right to withdraw consent at any time without affecting the lawfulness of prior processing.
5. Disclosure & Sharing
5.1 Service Providers
We share data with third-party vendors who provide services on our behalf, including cloud hosting, payment processing, email delivery, customer support tooling, analytics, and fraud prevention. These vendors are contractually bound to process data only as directed by us and may not use it for their own purposes. See Annex B for the current sub-processor list.
5.2 Identity Verification Provider
We share government ID images and liveness-check data with our contracted KYC/identity-verification provider solely to verify your identity and age. This provider is prohibited from using the data for any other purpose.
5.3 Mobile Application Platform Operators
If you access the Platform through an application distributed via the Apple App Store or Google Play Store, Apple Inc. and Google LLC may collect certain technical and financial data related to your device and in-app purchases in accordance with their own privacy policies. Apple and Google are independent data controllers for their own data collection. We are not responsible for their data practices.
5.4 Legal / Regulatory Disclosures
We may disclose personal information to courts, regulators, law enforcement agencies, or other governmental authorities when required by law, subpoena, court order, or regulatory investigation; to enforce our legal rights; or to protect the safety of our users or the public.
5.5 Business Transfers
In the event of a merger, acquisition, asset sale, reorganization, or insolvency proceeding, personal information may be transferred to the successor entity, subject to the same protections described in this Policy.
5.6 With Your Consent
We may share data for other purposes with your explicit prior consent.
We do not sell your personal information to third parties for their own marketing purposes.
6. International Data Transfers
Betzy is headquartered in the United States. If you are located outside the United States, your data will be transferred to and processed in the U.S. and potentially in other countries where our service providers operate.
For transfers from the EEA, United Kingdom, or Switzerland to the United States or other third countries lacking an adequacy decision, we rely on Standard Contractual Clauses (SCCs) approved by the European Commission and the ICO, supplementary technical measures, and the UK International Data Transfer Agreement (IDTA) as applicable.
7. Data Retention
We retain personal data for as long as necessary to fulfill the purposes described in this Policy, comply with legal obligations, resolve disputes, and enforce our agreements. Our standard retention schedule is:
| Data Category | Retention Period |
|---|---|
| Account data (active) | Duration of account + 7 years after closure |
| KYC / AML records | 5 years after account closure (BSA requirement) |
| Tax records (1099, W-9) | 7 years after filing |
| Biometric data (BIPA) | 3 years from collection or 1 year after last use, whichever is earlier |
| Transaction records | 5 years after transaction |
| Marketing consent records | Until consent is withdrawn + 3 years |
| Server and access logs | 12 โ 24 months |
| Fraud and SAR-related records | 5 years minimum (FinCEN guidance) |
After the applicable retention period, data is securely deleted or anonymized.
8. Your Rights
8.1 EEA / UK / Switzerland
If you are in the EEA, United Kingdom, or Switzerland, you have the following rights under GDPR / UK GDPR:
- Right of Access โ obtain a copy of your personal data.
- Right to Rectification โ correct inaccurate data.
- Right to Erasure ("Right to be Forgotten") โ request deletion of your data where we no longer have a legal basis to retain it.
- Right to Restriction โ ask us to pause processing while a dispute is resolved.
- Right to Data Portability โ receive your data in a machine-readable format.
- Right to Object โ object to processing based on legitimate interests or direct marketing.
- Rights in Relation to Automated Decision-Making โ not to be subject to solely automated decisions that produce significant legal effects, without human review.
- Right to Lodge a Complaint โ with your local data protection authority.
8.2 California (CCPA / CPRA)
California residents have the following rights under the California Consumer Privacy Act as amended by the California Privacy Rights Act (CCPA/CPRA):
- Right to Know โ categories and specific pieces of personal information collected, the business purposes for collection, and the categories of third parties with whom it is shared.
- Right to Delete โ request deletion of personal information, subject to legal exceptions (e.g., AML/BSA obligations).
- Right to Correct โ request correction of inaccurate personal information.
- Right to Opt Out of Sale / Sharing โ we do not sell or share personal information for cross-context behavioral advertising.
- Right to Limit Sensitive Data Use โ limit the use and disclosure of sensitive personal information.
- Right to Non-Discrimination โ we will not deny services or charge different prices because you exercised a CCPA right.
To submit a verifiable consumer request, see Section 8.4 below. California residents may also designate an authorized agent to submit a request on their behalf.
8.3 Other U.S. States
Residents of Colorado, Connecticut, Virginia, Texas, and other states with comprehensive privacy laws have similar rights to access, correct, delete, and port their personal data, and to opt out of certain processing. Contact us at privacy@betzy.fun to exercise these rights.
8.4 How to Exercise Your Rights โ Including Account & Data Deletion
To exercise any of the above rights, including requesting deletion of your account and all associated personal data, contact us at:
Privacy Requests
Betzy Privacy Team
Email: privacy@betzy.fun
Mail: 1603 Capitol Avenue, Suite 413J PMB 2183, Cheyenne, WY 82001
We will respond to verifiable requests within 30 days (extendable by 60 additional days where reasonably necessary). For requests submitted through a mobile application, you may also use the in-app "Delete My Account" function if available, which initiates the same process. We may need to verify your identity before processing a deletion request; AML/BSA retention requirements may prevent immediate deletion of certain financial records.
If you are unsatisfied with our response, you may lodge a complaint with your relevant supervisory authority (EEA/UK) or state Attorney General (U.S.).
9. Cookies, Pixels & Online Tracking
We use cookies, web beacons, pixel tags, local storage, and similar tracking technologies on our website. We use SDKs and software development kits in our mobile applications for equivalent purposes.
| Category | Purpose | Opt-Out |
|---|---|---|
| Strictly Necessary | Authentication, session management, security. Cannot be disabled without breaking core functionality. | Not possible |
| Functional | Remembering preferences (language, currency, recently played games). | Via cookie banner |
| Analytics | Understanding how users interact with the Platform; aggregate usage statistics. | Via cookie banner |
| Marketing / Advertising | Displaying relevant promotions; measuring campaign effectiveness. | Via cookie banner or opt-out link |
You can manage cookie preferences through our cookie-consent banner (displayed on first visit) or through your browser settings. Note that disabling cookies may affect Platform functionality.
We honor Global Privacy Control (GPC) signals as an opt-out of sale and sharing of personal information where required by applicable law.
10. Mobile Application & Platform Store Disclosures
If you download or use our mobile application from the Apple App Store or Google Play Store, the following additional terms apply.
10.1 Apple App Store
- The Betzy app is available on iOS devices via the Apple App Store. Apple Inc. is not a sponsor of, and is not affiliated with or responsible for, the Betzy sweepstakes promotion.
- Apple and the Apple logo are trademarks of Apple Inc., registered in the U.S. and other countries.
- In-app purchases processed through the Apple App Store are subject to Apple's App Store Terms and Conditions and Apple's privacy policy. Apple may collect technical and payment data in connection with those purchases. Contact Apple Support for billing inquiries related to App Store purchases.
- You may disable IDFA-based advertising tracking at any time via iOS Settings โ Privacy & Security โ Tracking.
- To delete your Betzy account and all associated data, email privacy@betzy.fun or use the "Delete Account" function within the app.
10.2 Google Play Store
- The Betzy app is available on Android devices via the Google Play Store. Google LLC is not a sponsor of, and is not affiliated with or responsible for, the Betzy sweepstakes promotion.
- Google Play and the Google Play logo are trademarks of Google LLC.
- In-app purchases processed through Google Play are subject to Google Play's Terms of Service and Google's privacy policy. Contact Google Play Support for billing inquiries related to Play Store purchases.
- You may reset or opt out of interest-based advertising using the Google Advertising ID (GAID) via Android Settings โ Google โ Ads.
- To delete your Betzy account and all associated data, email privacy@betzy.fun or use the "Delete Account" function within the app.
10.3 Push Notifications
If you grant notification permissions, we may send you push notifications regarding account activity, sweepstakes results, promotions, and responsible-gaming reminders. You may disable push notifications at any time in your device Settings without affecting your ability to use the Platform.
10.4 Mobile Analytics & Crash Reporting
Our mobile apps use analytics and crash-reporting SDKs (such as Firebase Analytics and Crashlytics, or equivalent services) to help us diagnose technical issues and improve app performance. These collect anonymized or pseudonymized usage events, crash logs, and device diagnostic information. No individually identifiable data is shared with these providers beyond what is described in this Policy and their own terms.
11. Children's Privacy (COPPA)
The Platform is strictly intended for users aged 18 or older (or 21 or older where required by applicable law). We do not knowingly collect personal information from anyone under the age of 18. If you believe a minor has provided us with personal information, please contact us immediately at privacy@betzy.fun and we will delete the information as promptly as possible.
The Platform complies with the Children's Online Privacy Protection Act (COPPA). We do not knowingly market to, or permit use of our services by, persons under the age of 18.
12. Security & Breach Notification
We implement commercially reasonable technical and organizational security measures to protect your personal information, including:
- Transport Layer Security (TLS 1.2 or higher) for all data in transit.
- AES-256 encryption for sensitive data at rest.
- Principle of Least Privilege (PoLP) access controls.
- Multi-factor authentication (MFA) for administrative systems.
- Regular vulnerability assessments and penetration testing.
- Employee security training and confidentiality agreements.
No security system is impenetrable. In the event of a data breach that triggers a notification obligation under applicable law, we will notify affected users and relevant regulatory authorities within 60 days of discovery (or sooner where required) and will provide information about the nature of the breach and recommended steps to protect yourself.
13. Third-Party Links & Services
The Platform may contain links to third-party websites or services (e.g., payment processors, external resource links, social media platforms). We are not responsible for the privacy practices of those third parties, and this Privacy Policy does not apply to them. We encourage you to review the privacy policies of any third-party sites you visit.
14. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, applicable law, or Platform features. When we make material changes, we will notify you by posting a prominent notice on the Platform and, where required by law, seeking renewed consent. The "Last Updated" date at the top of this Policy indicates when the most recent changes were made. Your continued use of the Platform after the effective date of any changes constitutes acceptance of the updated Policy.
15. Contact Us
For privacy-related questions, concerns, requests to exercise your rights, or to contact our Data Protection Officer, please reach us at:
Privacy & Data Protection
Betzy
Attn: Privacy Team / Data Protection Officer
Email: privacy@betzy.fun
1603 Capitol Avenue, Suite 413J PMB 2183
Cheyenne, WY 82001
DPO: Sulash Manandhar
Annex A โ CCPA / CPRA Personal Information Categories
| Category | Examples Collected | Business Purpose |
|---|---|---|
| Identifiers | Name, email, IP address, device ID, IDFA/GAID | Account management, fraud prevention |
| Government ID / Personal Records | Driver's license, passport, SSN/ITIN | KYC verification, tax reporting |
| Financial Information | Bank account, card details, transaction history | Processing purchases and redemptions |
| Biometric Information | Facial geometry from liveness check | Identity verification |
| Internet / Network Activity | Browsing history on Platform, game session data, log data | Analytics, fraud prevention, product improvement |
| Geolocation (Coarse) | Country and state/region from IP | Jurisdictional eligibility screening |
| Professional / Employment | Source-of-funds documentation (EDD) | AML compliance |
| Inferences | Risk score, VIP tier, play-behavior profile | Fraud prevention, personalization |
Annex B โ Sub-processor List
The following categories of sub-processors may handle personal data on our behalf. We maintain a current sub-processor list available upon request at privacy@betzy.fun.
| Sub-processor Category | Purpose |
|---|---|
| Cloud Infrastructure Provider | Hosting, storage, compute |
| KYC / Identity Verification Provider | Government-ID and liveness verification |
| Payment Processor(s) | Processing Gold Coin purchases and SC redemptions |
| Sanctions & AML Screening Provider | OFAC, PEP, and adverse-media screening |
| Email & Messaging Platform | Transactional and marketing communications |
| Customer Support Platform | Ticket management and chat support |
| Analytics & Crash Reporting | Usage analytics, app crash diagnostics |
| Fraud Prevention Provider | Device fingerprinting, velocity checks |
| Apple Inc. (App Store) | App distribution, in-app purchase processing (iOS) |
| Google LLC (Google Play) | App distribution, in-app purchase processing (Android) |

